Retrieve available and active features for the specified payment program.
This endpoint returns the program features that are available for the specified program. For each available feature type, the features object will contain the corresponding feature object as described below. If the program does not support any of the available feature types the features object will be empty.
LINK_TRACKING
Parameter
Type
Required
Description
website
string or null
Yes
Tracking URL or parameter(s) for the website link
menu
string or null
Yes
Tracking URL or parameter(s) for the menu link
url
string or null
Yes
Tracking URL or parameter(s) for the CTA link
NEGATIVE_KEYWORD_TARGETING
Parameter
Type
Required
Description
suggested_keywords
list of string
No
List of search terms for which your biz ad might be shown. Please note: This list consists of up to 25 possible keywords where your ad may appear. Those suggestions are based on common searches associated with the business category. The 25 suggestions are not exhaustive, your ad will also appear on searches not shown in the list of suggestions.
blocked_keywords
list of string
Yes
List of currently blocked keywords. You can use this field to update the list of terms you would like to block. Please note: You are allowed to add custom search terms outside of the suggested keywords list. Suggested keywords list is for guidance purposes.
STRICT_CATEGORY_TARGETING
Parameter
Type
Required
Description
enabled
bool
Yes
AD_SCHEDULING
Parameter
Type
Required
Description
uses_opening_hours
bool
Yes
Should the ad only be delivered while the business is open? i.e. if {'uses_opening_hours': true } and the business's hours are 8-5pm, a 6pm search wouldn't be eligible for this ad.
CUSTOM_LOCATION_TARGETING
Parameter
Type
Required
Description
businesses
list[object]
Yes
List of all businesses that are part of the ad campaign.
businesses[].business_id
string
Yes
Business ID
businesses[].locations
list[string]
Yes
List of 0 up to 25 locations. These locations can be zip codes, cities, neighbourhoods, counties or state names but must be within the US.
AD_GOAL
Parameter
Type
Required
Description
ad_goal
bool
Yes
Must be one of DEFAULT, CALLS, or WEBSITE_CLICKS
CALL_TRACKING
Parameter
Type
Required
Description
enabled
bool
Yes
Indicates whether call tracking is enabled or disabled on a campaign level.
businesses
list[object]
Yes
List of all businesses that are part of the ad campaign.
businesses[].business_id
string
Yes
Business ID
businesses[].metered_phone_number
string or null
Yes
Phone number which will be used as a call tracking number for the provided business in the ad campaign.
SERVICE_OFFERINGS_TARGETING
Note: This feature was deprecated and removed, please use Negative Keyword Targeting instead.
BUSINESS_HIGHLIGHTS
Parameter
Type
Required
Description
active_business_highlights
list[string]
Yes
Currently active business highlights enabled
available_business_highlights
list[string]
Yes
Valid business highlights available to select from
mutually_exclusive_business_highlights
list[list[string]]
Yes
Pairs of business highlights that can't be enabled together
VERIFIED_LICENSE
Parameter
Type
Required
Description
licenses[].license_number
string
Yes
License number provided by issuing agency/authority
licenses[].license_expiry_date
string
No
License expiry date (format YYYY-MM-DD)
licenses[].license_trade
string
No
Business or trade for which a license was issued
licenses[].license_issuing_agency
string
No
Agency/authority that issued the license
licenses[].license_verification_status
string
Yes
License verification status, one of PENDING, VERIFIED or REJECTED
licenses[].license_verification_failure_reason
string
No
License verification failure reason
CUSTOM_RADIUS_TARGETING
Parameter
Type
Required
Description
custom_radius
float
No
Radius in miles (1 to 60) By default, custom_radius is null which means this feature is inactive.
CUSTOM_AD_TEXT
Parameter
Type
Required
Description
custom_review_id
string
No
Identifier of the review from which to extract the text.
custom_text
string
No
Custom text to be shown.
*Note: Only one field can be set
By default, this is set to null, which means the ad text is set by Yelp.
CUSTOM_AD_PHOTO
Parameter
Type
Required
Description
custom_photo_id
string
No
Identifier of the photo to show on the custom ad.
BUSINESS_LOGO
Parameter
Type
Required
Description
business_logo_url
string
No
URL to the business's brand logo if in use. In POST, URL must be publicly accessible image file of type: jpeg / png / gif / tiff
YELP_PORTFOLIO
Parameter
Type
Required
Description
projects[].project_id
string
Yes
Identifier of a project
projects[].published
boolean
Yes
Whether the project is published
📘
This endpoint is part of the Program Feature API, visit Program Feature API to learn more.
Language
Authorization
Basic
base64
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